Chantel Lugossy

Brand strategy & styling

About the project

Chantel came to me when she had made the decision to start a business around financial coaching. She didn't want it to feel stuffy or corporate - she wanted something that appealed to a young-adult audience and built enough trust in her clients that they could open up about something very personal (finances!). 

We worked on a very grounded, trusting, professional brand that still felt modern and approachable. 

chantel lugossy financial coaching brand identity design
CL-financial-coaching brand identity
facebook page design mockup
brand style guide
brand style guide