Danielle Joseph —Fractional Design Lead
I embed in early-to-mid stage startups and evolving companies ready to scale as your design partner — leading brand, product, and UX decisions so you can build with more confidence and without the overhead of a full-time hire.

150+
500K+
12+
How I Typically Work with Clients as an Embedded Design Partner
Most of my best client relationships started with a single project and turned into something longer.
The Audit — $1,500–2,500+ · 1–2 weeks
A focused review of your product or brand experience. I identify where design is costing you users, conversions, or credibility, and hand you a prioritized roadmap to fix it. A good starting point if we haven't worked together yet.
Fractional / Embedded — Starting at $3,000/month · 3-month minimum
I join your team as your design lead. Standups, Slack, strategy sessions, execution. You get a senior designer without the overhead of a full-time hire. I've done this for companies at seed stage through Series B.
Project-Based — Scoped per project
Defined scope, defined outcome. Brand, product, web — or all three. Best for companies with a specific thing they need done right.



